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Business Fundamentals     КНИГИ » БИЗНЕС И ЭКОНОМИКА


Название: Business Fundamentals
Автор: Donald J McCubbrey
Издательство: The Global Text
Год: 2009
Формат: pdf
Страниц: 336
Размер: 10.3 mb.
Язык: English

The first book in the series is on information systems, because the founders of the Global Text Project are both Information Systems professors who knew many other IS academics who wanted to help start the book. IS professors have a long history of cooperating with each other on a global scale. Creation of an open content textbook on information systems required the cooperation of the worldwide community of faculty and their students, as well as practitioners.
The IS community, of all academic communities, should be the one that is an early adopter of technology that holds the promise of being able to create a state-of-the-art open electronic textbook. The Information Systems textbook created by the community aims to evolve over time to be best-in-class, up-to-date, and, perhaps most importantly, make available at no cost to students anywhere in the world, but particularly to students in the developing world.

The impetus for developing the business fundamentals text as the second of the proof of concept texts was based on the realization that it is a mistake to teach information systems in a vacuum, i.e. without giving students an appreciation of the organizational settings in which they operate. Accordingly, a table of contents was prepared and volunteers were recruited to serve as chapter editors and reviewers for a book on business fundamentals. Most chapter editors are academics who wrote their own chapters while, in other cases, teams of graduate students wrote segments of a chapter as a part of a course assignment. All contributions are gratefully acknowledged and the contributors names are noted at the beginning of each chapter.






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