Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based CommunitiesКНИГИ » ПРОГРАММИНГ
Название: Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities Автор: Chris Lewis Издательство: Apress Год: 2014 Формат: PDF, EPUB Размер: 25 Мб Язык: английский / English
When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work. As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy?
The answers are found in Gameful, Social, Interface, and Information patterns. Not only will you learn about these patterns, you’ll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics. Good and bad implementations of the patterns are shown so practitioners can use them effectively and avoid pitfalls along the way.
Serverless Single Page Apps Название: Serverless Single Page Apps: Fast, Scalable, and Available Автор: Ben Rady Издательство: Pragmatic Bookshelf Год: 2016 Страниц: 200 Формат:...
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Irresistible Apps: Motivational Design Patterns for Apps, Games, and Web-based Communities 
