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 Название: Artificial Intelligence for Marketing Management
Автор: Park Thaichon, Sara Quach
Издательство: Routledge
Год: 2023
Страниц: 218
Язык: английский
Формат: pdf (true)
Размер: 17.7 MB
Artificial Intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in marketing. This book also explores the dark side of AI in marketing management and discusses ethics and transparency of automated decision-making in AI applications, data privacy, cyber security issues, and biases in various facets of marketing. Emerging applications of AI such as DeepFakes which use deep learning technology could increase risks of manipulation and deception. Hence, apart from leveraging AI capabilities and advantages, the book cautions the need for prevention strategies to deal with potential issues that could arise from the adoption of AI in marketing. | |
Разместил: Ingvar16 16-09-2022, 13:53 | Комментарии: 0 | Подробнее
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 Название: The Official (ISC)2 CCSP CBK Reference, 4th Edition
Автор: Aaron Kraus
Издательство: Sybex
Год: 2023
Страниц: 355
Язык: английский
Формат: pdf (true)
Размер: 10.1 MB
The only official body of knowledge for CCSP—the most popular cloud security credential—fully revised and updated. Certified Cloud Security Professional (CCSP) certification validates the advanced technical skills needed to design, manage, and secure data, applications, and infrastructure in the cloud. This highly sought-after global credential has been updated with revised objectives. The new third edition of The Official (ISC)2 Guide to the CCSP CBK is the authoritative, vendor-neutral common body of knowledge for cloud security professionals. This comprehensive resource provides cloud security professionals with an indispensable working reference to each of the six CCSP domains: Cloud Concepts, Architecture and Design; Cloud Data Security; Cloud Platform and Infrastructure Security; Cloud Application Security; Cloud Security Operations; and Legal, Risk and Compliance. | |
Разместил: Ingvar16 15-09-2022, 13:09 | Комментарии: 0 | Подробнее
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 Название: Edge Networking: Internet of Edges
Автор: Khaldoun Al Agha, Pauline Loygue, Guy Pujolle
Издательство: Wiley-IEEE Press
Год: 2022
Страниц: 263
Язык: английский
Формат: pdf (true)
Размер: 25.6 MB
The Internet of Edges, the subtitle of this book, is the formulation in simple terms of a new generation of networks: an infrastructure of communications and services that is realized at the edge of the network. The Internet of Edges is an interconnection of Edge networks. There are three levels of Edge networks: Skin networks, Fog networks and Mobile/Multi-access Edge Computing (MEC) networks. Skin networks connect clients to each other on the far edge, and the network nodes that support services are within a few meters of the users. Fog networks are more for company use. In a sense, they are replacing local area networks. However, their structure is a little different since the objective is to connect the company’s employees to a small data center located within the company. MEC networks originate from the Edge networks of telecommunications operators. These are the networks using 5G and connecting customers to an operator’s data center located very close to a 5G antenna. | |
Разместил: Ingvar16 15-09-2022, 12:24 | Комментарии: 0 | Подробнее
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 Название: Machine Learning, Blockchain Technologies and Big Data Analytics for IoTs: Methods, technologies and applications
Автор: Amit Kumar Tyagi, Ajith Abraham, Arturas Kaklauskas
Издательство: The Institution of Engineering and Technology
Год: 2022
Страниц: 679
Язык: английский
Формат: pdf (true)
Размер: 37.0 MB
We are moving into a smart era where Internet of Things (IoTs) and smart devices will be used at a large scale. In fast-developing applications such as healthcare, transportation, education, retail, etc., the storing of information (generated by IoT devices) and its access will require secure mechanisms. Blockchain is designed specifically to accelerate and simplify the process of how transactions are made without any intermediary. They can be recorded transparently as a completely decentralized system. Blockchain technologies and concepts will help support decentralized services to end users by providing reliable, full-proof services using ledger functionality, and it will likely be used in many future applications. Moreover, both industry and academic researchers are now looking at transforming applications into automated applications using Machine Learning and Deep Learning. | |
Разместил: Ingvar16 15-09-2022, 12:08 | Комментарии: 0 | Подробнее
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 Название: CISM Certified Information Security Manager All-in-One Exam Guide, 2nd Edition
Автор: Peter H. Gregory
Издательство: McGraw Hill
Год: 2023
Страниц: 658
Язык: английский
Формат: pdf (true)
Размер: 18.4 MB
Provides 100% coverage of every objective on the 2022 CISM exam. This integrated self-study guide enables you to take the 2022 version of the challenging CISM exam with complete confidence. Written by an expert in the field, the book offers exam-focused coverage of information security governance, information risk management, information security program development and management, and information security incident management. | |
Разместил: Ingvar16 15-09-2022, 09:44 | Комментарии: 0 | Подробнее
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 Название: Semantic Control for the Cybersecurity Domain
Автор: Claudia Lanza
Издательство: CRC Press
Год: 2023
Страниц: 193
Язык: английский
Формат: pdf (true)
Размер: 10.3 MB
This book presents the creation of a bilingual thesaurus (Italian and English), and its conversion into an ontology system, oriented to the Cybersecurity field of knowledge term management and the identification of a replicable method over other specialized areas of study, through computational linguistics procedures, to a statistical and qualitative measurement of the terminological coverage threshold a controlled vocabulary is able to guarantee with respect to the semantic richness proper to the domain under investigation. The volume empowers readers to compile and study significant corpora documentations to support the text mining tasks and to establish a representativeness evaluation of the information retrieved. Through a description of several techniques belonging to the field of linguistics and knowledge engineering, this monograph provides a methodological account on how to enhance and update semantic monitoring tools reflecting a specialized lexicon as that of Cybersecurity to grant a reference semantic structure for domain-sector text classification tasks. This volume is a valuable reference to scholars of corpus-based studies, terminology, ICT, documentation and librarianship studies, text processing research, and distributional semantics area of interest as well as for professionals involved in Cybersecurity organizations. | |
Разместил: Ingvar16 14-09-2022, 11:00 | Комментарии: 0 | Подробнее
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 Название: Internet of Multimedia Things (IoMT): Techniques and Applications
Автор: Shailendra Shukla, Amit K. Singh, Gautam Srivastava
Издательство: Academic Press/Elsevier
Год: 2022
Страниц: 280
Язык: английский
Формат: pdf (true)
Размер: 11.2 MB
Internet of Multimedia Things (IoMT): Techniques and Applications disseminates research efforts in the security and resilience of intelligent data-centric critical systems to support advanced research in this area. Sections cover the background of IoMT Architectures and Technologies, describe the problems that arise in IoMT Computing and protocols, and illustrate the application of IoMT on Industrial applications. The book will be beneficial for engineers, developers, solution designers, architects, system engineers and specialists from professional environments interested in the IoMT to seek appropriate solutions to their specific problems. | |
Разместил: Ingvar16 12-09-2022, 17:57 | Комментарии: 0 | Подробнее
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 Название: Blockchain and the Supply Chain: Concepts, Strategies and Practical Applications, 2nd Edition
Автор: Nick Vyas, Aljosja Beije, Bhaskar Krishnamachari
Издательство: Kogan Page
Год: 2022
Страниц: 289
Язык: английский
Формат: pdf (true), epub
Размер: 20.9 MB
Blockchain is a transformative driver for change in all industries. Learn from the latest research and case studies how this technology can and will be used to revolutionize supply chain management. Blockchain and the Supply Chain provides a complete overview of blockchain and the key benefits of integrating this technology into the supply chain. This textbook explains how track and trace can be improved, transaction efficiency increased, visibility enhanced, and more through blockchain. With extensive case studies, learning is underpinned by practical insights as well as cutting-edge research. The fully revised new edition includes the latest information on Enterprise Blockchain, Ethereum and Hyperledger. Focus is also placed on the application of Cloud, Internet of Things (IoT), Machine learning (ML) and other technologies that support supply chains and their integration with blockchain. This textbook highlights how to use blockchain as an enabler and key driver for solutions in the end-to-end supply chain. | |
Разместил: Ingvar16 11-09-2022, 13:29 | Комментарии: 0 | Подробнее
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 Название: Tools, Languages, Methodologies for Representing Semantics on the Web of Things
Автор: Shikha Mehta, Sanju Tiwari, Patrick Siarry
Издательство: Wiley, ISTE
Год: 2022
Страниц: 272
Язык: английский
Формат: pdf (true)
Размер: 26.9 MB
This book is a guide to the combination of the Internet of Things (IoT) and the Semantic Web, covering a variety of tools, technologies and applications that serve the myriad needs of the researchers in this field. It provides a multi dimensional view of the concepts, tools, techniques and issues that are involved in the development of semantics for the Web of Things. The Semantic Web (SW), coined for the first time by Tim Berners-Lee, aims to make web content machines comprehensible by allowing agents and applications to access a wide range of heterogeneous resources, analyze and integrate the contents and generate additional value output for consumers. Semantic Web technologies enable the creation of data stores, build vocabularies and write rules for handling data. In this light, a variety of languages have been created. Resource Description Framework (RDF),RDFs (RDF Schemas) and Web Ontology Language (OWL) are representation languages developed by the W3C. | |
Разместил: Ingvar16 10-09-2022, 20:08 | Комментарии: 0 | Подробнее
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 Название: Artificial Intelligence, Internet of Things (IoT) and Smart Materials for Energy Applications
Автор: Mohan Lal Kolhe, Kailash J. Karande, Sampat G. Deshmukh
Издательство: CRC Press
Год: 2023
Страниц: 317
Язык: английский
Формат: pdf (true)
Размер: 13.3 MB
This reference text offers the reader a comprehensive insight into recent research breakthroughs in blockchain, the Internet of Things (IoT), artificial intelligence and material structure and hybrid technologies in their integrated platform, while also emphasizing their sustainability aspects. | |
Разместил: Ingvar16 10-09-2022, 19:46 | Комментарии: 0 | Подробнее
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